Our Reach
20,000 villages
Footprint
24 states
Interactions
Heard > 10 lakh voices
- Market Research Studies for the Corporate World
- The Consumer Insights You Need to Grow
- Actionable Data for Your Next Innovation
YOUR PARTNERS IN SOCIAL IMPACT
Our Expertise
Enhance effectiveness through data-driven insights
SOCIAL IMPACT ASSESSMENT
Our assessments of impact investments, program implementation, and outcomes are rigorously conducted using a combination of strategic and scientific data collection and analysis methods. This helps us measure success and provide valuable insights for any necessary course adjustments.
MONITORING, EVALUATION & LEARNING
We provide M&E management services such as research tool development, technological solutions and dashboard creation that track real time progress of interventions, find relevant trends and take course corrective decisions in the project life span that help in achieving desired social impact or goal.
STRATEGY & FOUNDATIONAL RESEARCH
We collaborate with NGOs, CSR teams, and donors to carry out thorough and inclusive evaluations that encompass both quantitative and qualitative aspects. Our approach delves deep to uncover both surface and underlying issues. We partner with organizations to clarify their future mission, translate it into specific goals and objectives, and create a strategic plan to realize their long-term vision.
LEVERAGING MARKET RESEARCH FOR CORPORATES
When collaborating with corporations on customized market research studies, the data gathered will provide key information about target audience demographics and how they interact with products. This data can be used in various ways to inform product design decisions, such as by discovering which features are most important to consumers or uncovering emerging trends that could shape the development of future products. Additionally, consumer insights gained through market research could also be used for other purposes such as improving existing products or adjusting pricing models for maximum profitability.
EFFECTIVE EXECUTION
Our team designs programs and offers implementation support to organizations in both the profit and non-profit sectors on various themes focused on empowering marginalized communities. This includes securing livelihoods, combating climate change, improving watersheds, providing access to clean drinking water, promoting education and health services, advancing gender equality, and empowering persons with disabilities.
CONSUMER INSIGHTS
Our team is experienced in conducting detailed qualitative and quantitative research which combines structured survey design with traditional focus group techniques for maximum accuracy. This allows us to provide valuable information about key market segments, demographics, competitor analysis, customer behaviour, product preferences, usage history, brand loyalty and other aspects of the product life cycle